Each issue is packed with fresh, original one-of-a-kind content. You won't see our articles published in any other publication BEFORE they appear here! If you find exclusive features and articles helpful to your Internet Marketing efforts, then this is the publication for you! *************************************** **IN THIS ISSUE** 1. LRS Marketing News & Tidbits **************************************** THIS ISSUE BROUGHT TO YOU BY OUR SPONSOR - *************************************** LRS MARKETING NEWS & TIDBITS - I sincerely hope all our subscribers enjoyed a prosperous and personally satisfying April, and are looking forward to an even better May. Our May issue marks our two-year anniversary publishing Website Success Monthly and I truly thank each one of you for your interest and all your continued support. I'm going to keep this issue "lite" so that I can continue my work on a few key projects that will be announced in the upcoming months. There will be no Critic's Corner feature in this issue. Our next midmonth update of Critic's Corner will be delivered May 17th so there is still time to submit your site for our Design Excellence award. Simply visit http://www.critics-corner.com/submit.htm You can get immediate feedback on your site by visiting the Critic's Corner website review board at: http://www.lrsmarketing.com/wwwboard/index.html Please remember to help a fellow webmaster by offering your opinion of their site! Trish, Troy and Bob all have great advice for you this month so enjoy this issue! Wishing you success, Lisa Schmeckpeper *************************************** JULY 19th SPONSOR NEEDED FOR CRITIC'S CORNER Mid month we send out our special edition of Critic's Corner. If you would like to be the only sponsor to reach 5,400+ website owners and webmasters then you don't want to miss this advertising opportunity. *If you are interested in sponsoring the July issue please contact me at sponsor@critics-corner.com for details. *************************************** Is your Internet advertising a Deadly Howitzer or a Harmless *************************************** TRICIA'S TIPS Most of us, when we think of imprinted promotional items, think of pens, pencils, caps, mugs, and T-shirts. However, there is a host of over 5,000 items beyond the printed "I Visited the National Chard Festival" bathrobe out there, offered by more than 1,200 vendors currently available that I know about. Items like shower shelves, popcorn, walking sticks, globes, soda cans...and more. When I speak of the unique, I don’t mean to discount the marketing value of the common pencil. I just want the world to know that many companies, large and small, realize that their promotions are only limited by their imaginations, and not by the products they use. Speaking of using your imagination.... Imagine a Measuring Spoon. "A what?" I hear you saying. Yes, a measuring spoon, but not the norm. A 5-in-1 with a top that slides easily to allow you to measure five quantities with only one spoon? You may have to see it to believe it, but this inexpensive little gem will help your profits soar. You’ve got to remember that your web pages are being seen by people using computers in their homes and also in businesses, when they are using their computers for business purposes, or during breaks. Measuring spoons are used frequently when measuring sugar for coffee in a business setting, or in homes to get just the right amount of vanilla or garlic powder when making that special cake. The more this dandy little device is used, the more frequently your message will be seen. It’s all about exposure. I was taught this valuable lesson by my local bank. My son asked the teller if she had any candy or stickers. (He’s trained in the art of batting his eyelashes and getting whatever he wants.) When the teller said she didn’t have any candy and instead handed him the measuring spoon, he was quite dismayed. However, looking on at the scene, I was having a revelation. Wow! This bank was creating goodwill by giving us something for our deposit, and at the same time, they were creating repeat exposure for themselves. Now for some possible slogans: LRS Marketing...Host with us for good measure LRS Marketing...Our service measures up LRS Marketing...Measuring success one idea at a time LRS Marketing...Measure your profits You can view the 5-in-1 measuring spoon at http://www.adyourimprint.com/WSM/measure.htm Until next month......I'll measure success one idea at a time and sometimes, if I’m really on target, 5 in 1. by Patricia Duarte _________________________________________________ Mention Website Success Monthly and get your maximum discount! *************************************** ACCEPTING CREDIT CARDS IS THE KEY TO INCREASED SALES!!! *************************************** TROY'S TOOLBOX - "Getting Personal With Perl" People ask me all the time, "What's the best way to learn Perl?" The best way I know is just to start! That may sound a little simple and understated, but it's really true. Perl is quite easy to learn, especially if you have other programming experience. If you want to learn Perl, it's most likely because you have a specific Web application in mind. The problem with most Perl tutorials I've seen is that you have to wade through pages and pages of instructions to find the info you need for your specific application. I'd like to help you start from whatever computer skill level you’re at now with a series of articles for forthcoming issues of Website Success Monthly that will help you learn Perl. In my articles, I'll try to cut to the chase as quickly as I can to get you programming useable Web applications as soon as possible while still learning enough of the basics. These articles aren't meant to be an all-inclusive Perl reference, but if you've thought you'd like to learn Perl, but just didn't know how or where to start, hopefully I can help. The first article will appear in next month's issue. In the meantime, if there are specific questions you'd like to have answered about Perl programming, please forward them to me and I'll try to incorporate them into my articles. Until next month! Troy McKenna ***** We enthusiastically welcome your suggestions for topics, and for any specific questions you may have for our resident programmer, Troy. We also welcome original (never before published) articles written by guest authors. Send your suggestions for topics, questions, and/or article submissions to programming@lrsmarketing.com. *************************************** WHO WANTS TO WIN A MILLION DOLLARS?? Use the referral code 102-8772 to get your 50 Free chances! *************************************** Promote Your Affiliate Program The SMART WAY! *************************************** THE CLASSIFIEDS Did you know that you can advertise to over 5,400+ website owners in Website Success Monthly? If you are interested in advertising with us, you may receive ad rates & info via our autoresponder by sending e-mail to rates@lrsmarketing.com or by visiting our rates webpage at: http://www.lrsmarketing.com/newsletter_ad_rates.htm. ***************************************= ASK A SEARCH ENGINE EXPERT! Bob Massa is the owner of www.Magic-city.net Top 20 Search Engine Placement, with over 400 clients and two years experience in top search engine placements, he is one of the most highly regarding search engine experts on the net today. We are proud to have Mr. Massa as a contributing writer who has agreed to write a monthly question and answer column. All of our readers now have the opportunity to ask any question regarding search engine placement and have their question answered by a true professional without any sales hype. What makes this feature unique is the fact that it is for our readers only. You won't find the same exact article in any other newsletter! This is your chance to get personalized search engine help! Send your search engine placement questions to: askbob@lrsmarketing.com *********** THIS MONTH'S QUESTION: Dear Bob, Thanks for your recent Q & A ("Website Success Monthly") regarding meta tags and search engine placement. I appreciate your putting the whole thing in perspective with the human-run directories rising in importance. Still, it seems the search engines are important. So my question is, what about the java-enabled navigation bars? There are a bunch of lines of script required either in the head or early in the body section of a page's code. Is this java script going to hurt the page's chances of ranking well for real keywords? Thanks, Nowick Gray ***** THE ANSWER: The problem lies in the fact that the spiders "think" that the java is part of the page, and include it when they determine relevancy. Since that script will very likely have little or nothing to do with your targeted keywords, it will not do anything to help. The biggest problem with this is that the more java script you use BEFORE your text, the farther down in the source code it moves the text. This is important for the simple fact that a search engine is going to assume that the higher up on the page your keywords are mentioned, the more likely it is going to be relevant to that word. In other words, if your page is about "Cars", then the spider doesn't see that word in the H1 tags or in the text until it comes across it halfway down your source code. The spider doesn’t think like you do (let us all hope), so it is likely going to assume that your page is not as relevant to that term as another person's site who has the H1 tag with "Cars" in it right at the top. My advice is always to avoid anything that takes up space between your head tag and the text unless it is some type of event handler. Just remember, there is always more than one way to skin a cat, and regardless of what they say about high technology, you can out-think a spider. See you at the top. Bob Massa *************************************** Thanks for joining us this month! Please pass a copy of this issue along to a friend! Have a successful month! Please help us grow PLEASE THANK OUR SPONSOR BY VISITING.... Best Lists Delivered FREE To Your Box *************************************** You have either requested to be included on this list by subscribing yourself
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